https://www.youtube.com/watch?v=0DQBvKv1CQM In the previous video, we talked about trigger marketing (ie. setting up triggers to fire your marketing automation). Today I want to share a little bit about email marketing campaigns, including

Email Marketing

Marketing Automation

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Email Automation Tips: How To Create A Strong Brand

Branding is the essence of marketing. Branding is what makes a successful business; it is what makes consumers loyal. So, how do you create a strong brand? And how do you

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Axis Advanced Analytics

How To Create A Successful Teaser Email Campaign

Are you creating a teaser email campaign for pre-launching your new product or a new feature? In this article, we talk about how you can run a successful teaser email campaign.

The 5-minute Guide To Branding

A brand isn’t just a label… it is an experience. It is that experience which makes Nike more than just sports shoes, McDonald’s more than just burgers, Apple more than just

CRO: The Complete Newbie’s Guide To Conversion Rate Optimization

Marketing teams face fierce competition in quest of highly relevant web traffic that will convert into leads. Eventually, your sales team will close those deals and convert qualified prospects into

CRM Setup: Email Automation Tools And Startup Tips

Today, we're going to learn about CRM setup, namely how to get your email automation tools in place so your outbound marketing strategy can be automated. We'll be talking about

Trigger Marketing: Drip Email Based On What Prospects Do

Today, we're going to talk about trigger marketing... Namely, how to drip email campaigns out based on what prospects and visitors do! With marketing automation, there are lots of different things

Axis CRM

Email Marketing

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The Real Reasons Why Email Marketing Still Rocks

“Email marketing is a waste of time; we should stop investing in email marketing campaigns.” When businesses are looking to up the ante and get results in an instant, you can