Analytics & Data Axis Advanced Analytics Marketing

Customer Analytics: Why And How It Matters For Successful Marketing Campaigns

Sixty per cent of enterprise business leaders claim that customer analytics is the most important need of the hour, and will increase to 79% by 2020 with personalization being...

Axis CRM

Email Marketing

Marketing Automation

Email Automation Tips: How To Create A Strong Brand

Branding is the essence of marketing. Branding is what makes a successful business; it is what makes consumers loyal. So, how do you create a strong brand? And how do you use...

Digital Products

eCommerce

Sales

How To Use Referral Marketing To Drive More E-commerce Sales

Did you know that word-of-mouth publicity is the major reason behind the buying decision of a customer? Referral marketing for e-commerce also leads to a 16% higher lifetime...

SMS Marketing – How Text Message Marketing Can Get You Sales

Today we are going to talk about SMS text message marketing and using texts to close more deals… Now, SMS marketing and text message marketing hit big time like two or...

7 Impactful Marketing Automation Workflows [Updated]

If you’re not using marketing automation workflows to advance leads down your sales funnel, it means you’re missing out on some major income opportunities. You can use...

Blogging

Content Marketing

Copywriting

7 Smart Ways To Thrive In Content Marketing On A Budget

Who doesn’t want to do effective content marketing on a budget? Content is the heart of modern marketing. There are a lot of benefits that a business can reap through...

Agencies – Marketing Automation Can Benefit You And Your Clients

Are you an agency examining the benefits of marketing automation for small business? Maybe you are interested in automating your agency’s online marketing and lead...

Marketing

Sales

B2B Sales: Selling Without Discounting

Have you ever thought that discounts could be bad for sales? We know it might sound counter-intuitive, yet there’s some truth in it. Given that you’ve arrived at...

Axis

Axis Advanced Analytics

How To Create A Successful Teaser Email Campaign

Are you creating a teaser email campaign for pre-launching your new product or a new feature? In this article, we talk about how you can run a successful teaser email...

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