How Artificial Intelligence Is Revolutionizing Digital Marketing
The world has definitely come a long way in terms of advancements in technology. Every day we’re getting notifications on our smartphones and laptops about path-breaking...
Category
Analytics & Data
How To Measure Your Blog’s Success
Having a blog for your small business is a fantastic way to drive more web visitors, boost brand awareness, and bring in those much-wanted prospects. But, do you actually know...
Top 5 Key Metrics To Skyrocket Your Conversion Rates
The ultimate goal of every marketer is to boost conversion rates. If we Google the term “conversion rate” we will get the following definition – “Your conversion...
UTM Tips To Enhance Your Digital Marketing
When running a digital online marketing campaign, chances are you will distribute numerous pieces of marketing content in many places across the web. Assuming you place...
6 Ways To Measure Content Marketing Success In A Digital World
Content marketing isn’t just about creating content and publishing it on different social media platforms, but the most crucial part begins just after that – measuring...
CRO: How To Make The Most Of Your Landing Pages (When You Thought You Couldn’t)
The work you do with your landing pages and sales funnels is never “set it and forget it.” To make the most of your landing pages, there’s going to be optimization...
How You Can Track Website Visitors And Turn Them Into Prospects
Tracking website visitors is not only about measuring the number of users who visit your website – it’s also to see what they do when they’re on your site,...
4 Requirements For High-performance Websites
Fact: Most websites aren’t geared up for lead generation; They are not high-performance websites. You see websites full of content. Some of them are designed beautifully....
5 Powerful E-commerce Trends You Need To Know
E-commerce continues to evolve at a fast pace, and you need to keep up with the current e-commerce trends to continue to attract more e-shop visitors and convert them into...
6 Marketing Tools That Will Change Your Business
Identifying the right marketing technology (Martech) tools for your needs is not an easy endeavor, but it’s an important one. Having the right marketing stack is basic...