Today, we’re doing a little marketing automation how-to. I’m going to show you how to get your Youtube Videos to automatically get added as a blog post on WordPress…

And, by extension, how you can push them out to the rest of the Internet!

Leave your questions and comments below! And please like and share!
To watch on the Done For You channel, go to: https://www.youtube.com/watch?v=dP4eqAdt_OQ

 

Read the transcript below:

Today we’re going to talk about how to get your YouTube videos over to your blog automatically whenever you publish something new. So it’s a thing that I’ve been playing around with. Rather than have somebody, a VA or a team member, or whatever watch and see when a YouTube video is going to go live and then put it over on the Done For You blog or the Done With You blog or whatever. What I started doing was having it auto-post with the description and then going back in afterward and pasting the transcripts of those. Because the transcripts are human-transcribed, we can’t necessarily automate that. So I want to show you how to set it up as integration on your website friendly and easy.

The tool that we’re going to use is Zapier. Now, you may remember that I’ve used Zapier in the past to connect Facebook lead ads with a Google spreadsheet. So Zapier does a lot of different integrations. I want to walk you through the YouTube ones that we have set up. So inside Zapier, you can connect to the YouTube app. YouTube, if I can spell it correctly. So YouTube to WordPress. If your website is WordPress. Now, it can be lots of other things though, right? It can be a Kajabi. It can be Webflow. Lots of different things that you can do with it. But, what we want to do, we’re going to connect YouTube to WordPress so that when there is a new video… Now think about this for a little bit. New video by search, new video by channel, new video by playlist.

So you could set it up so that when there is a new video from a tag search that you do, it automatically posts it on WordPress. When there is a new video in a channel, let’s say you want to archive all Mr. Beast’s channels or videos. So when there’s a new video in a channel, you can post it over to a WordPress website or playlist. All the Fortnite gaming videos you can put from a playlist, you can pull over into a WordPress website.

But what we’re going to do is just do a video. So when there is a new video published then… Create a user? No. Find a post? No. Update a post? No. Update media? No. Create a post? Yes. Then we’re going to try it. So this is where you set up the integration itself. So you need to tie a YouTube account. So if you don’t have a YouTube account already set up, you’re going to say connect a new account. Then we’re going to hit continue. We’re going to find a username. So the way I have it set up originally is we have YouTube. The event is a new video in a channel, and then when it sees a new video in that channel, it creates a new WordPress post. The WordPress post is our Done For You blog. So I went through and set that up.

It’s going to post the post type, and then the title itself is going to pull from YouTube. So the YouTube video title is going to be the WordPress video title. Then the content of the blog post, it’s the embedded URL. So one of the things about WordPress is when it sees a YouTube video, it automatically turns it into the actual embeddable YouTube video. It’s just a function on WordPress. So when YouTube drops that link in a blog post, it automatically opens it up as a playable video.

Then it attaches the description right underneath. Then I use a call to action. So to watch on the Done For You channel, go to the youtube.com URL. So if somebody lands on the video on the blog and they want to go see more YouTube videos, then I make that addition. And we have that same addition on some of our other properties too. The author is me, the comment status is closed, you can’t comment on it, and then the category of those is a podcast, and then it publishes on the same day. As soon as it goes live on YouTube, it automatically publishes over to the blog. So it’s a nice system.

Now, you can daisy chain events too. You can have your YouTube video, you can have it… So if we want to create a new Zap, we can have YouTube be the trigger, but then we can make it go over to Facebook. We can make it go to Instagram. There are lots of additional ways that we can set it all up with YouTube being the trigger. So really what you have is you have a way to automate as soon as the video goes live, it automatically hits WordPress. WordPress can automatically send it out to Facebook or Twitter or Instagram, or whatever. So it gives you the ability to start daisy-chaining events together. So all inside the one tool.

So if you have any questions at all about how to use Zap, or how to set up some of this automation, ask in the comments below and we’ll make sure to get them answered, and I’ll talk to you soon. All right.