Entrepreneurs, industry leaders, technocrats, and startups alike must hold a pulse on this essential stream of income. In this article, we’ve recognized the four top-selling digital products on the Web currently. This ever-expanding market is the lifeblood of e-commerce, and it’s important to know how to cash in, even if you don’t have millions of faithful followers.
Far and away, the most famous digital download is the ebook. The extensive upswell in electronic reading has produced a decline in conventional books according to the AP. (“Traditional books” are made out of paper, and bound together with glue, in case you’ve forgotten.) This multi-billion dollar industry is proposing a mostly-digital tipping point. In 2002, U.S. consumers spent $1.5 million on ebooks. Ten years later, they paid a whopping $2 billion bucks on them! (Statistics from the International Digital Publishing Forum.)
The economic explosion hasn’t been without its brouhaha. For instance, the U.S. Justice Department sued Apple Inc., and Amazon got into an imbroglio with almost every dominant publisher in the industry. As books evolved form and as capital changed hands, not everybody was happy with the mechanics of the sales.
Is the ebook industry the sole realm of big players like Apple and Amazon with their top-notch lawyers? Not. Entry-level writers can jump in and begin earning cash. All you demand is an Internet connection and a splendid idea. To take one instance, Brett Kelly wrote a useful guide to Evernote. In just eight months, he sold 10,000 copies. Acknowledging that each copy cost $25, Brett wasn’t doing too bad for himself.
The field is still wide open. Jump on the bandwagon and discover how to write an ebook in 30 days.
If the glut of photo selling sites is any evidence, image purchases are a killer industry. Companies like Photocrati, SmugMug, Zenfolio, DigiLabs, Shutterfly, Zazzle, iStock and Shutterstock make the process clear. Sadly for the photographer, selling in these marketplaces demands a substantial piece of your potential profits, particularly when compared to Sellfy.
It’s difficult to assign a capital value on the exact income produced from stock photo purchases. We do know it’s in the several billion. We also know that the lion’s share of these pictures come from ordinary people with a camera and Photoshop — not huge mixed industries with a concept to take over the world.
3. Software & Apps
The most discuss digital product is the app. Believing to be the newest Zynga, thousands of starry-eyed app creators have jumped into the app industry with total abandon. There’s a good-looking, reason for this. That “good reason” is the numbers. And numbers, as you’re informed, don’t lie.
4. Tutorials & Lessons
Informal education online is a huge business. Opposite to the tale that you can acquire everything you want for free online, millions of people have opted to pay plenty to learn new methods, suggestions, and knowledge for their appropriate market or hobby.
Some of the most thriving online tutorial purchases come from authorities in the health market (yoga is large), photography, writing, finance, entrepreneurship and a cadre of technology gurus like WordPress or CSS ninjas.
Paying cash for someone’s valuable expertise isn’t a wrong concept. One of the largest names in this field is Ramit Sethi, who gives courses like “Earn 1k.” He writes, “This isn’t some 50-page ebook. I hired a professional videographer and produced hours of HD video to show a structured system to assist you to gain capital.”
He’s right on. Purveyors of digital tutorials aren’t tossing a PDF up for purchase. They’re pushing out high-level content in the most convenient and appealing forms. And they see a hefty ROI.
While brick-and-mortar companies still have their place, the largest arena for the forward-thinking company person is in selling downloads and digital products. Those who can hang their shingle, so to speak, have lots of opportunities for breaking in and making it big.