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analytics

How companies use data anaytics to increase sales
Analytics & Data
Axis Advanced Analytics
Marketing

Customer Analytics: Why And How It Matters For Successful Marketing Campaigns

Sixty per cent of enterprise business leaders claim that customer analytics is the most important need of the hour, and will increase to 79% by 2020 with personalization being...
marketing automation
Analytics & Data
Marketing Automation

Implementing Marketing Automation? Avoid These Common Mistakes

Automation is a trending online marketing buzzword. It has become a fundamental foundation for successful marketing campaigns worldwide. Whether it be a new product promotion,...
Google Analytics beginner's guide
Analytics & Data
eCommerce
Sales Funnels

The 5-minute Guide To Google Analytics

There is a saying… If you cannot measure, then you cannot improve. Without analytics data, it is not possible to show the effects of your SEO strategies to your online...
Why you did not achieve your goals
Analytics & Data
Marketing
Startup

9 Reasons Why You Did Not Achieve Your Goals In 2018

“Success is not final; failure is not fatal: it is the courage to continue that counts”. – Winston Churchill As we bid adieu to 2018 and welcome the New Year, it is time to...
quality control management
Analytics & Data
General News

Top Seven Tools For Quality Control Management

Quality is an indispensable aspect which should always possess a status no less than ‘Good’ and to achieve it in every working sphere, the approach required needs to be...
Real-Time Marketing Analytics
Analytics & Data
Axis Advanced Analytics
Conversion
Marketing

How Real-time Marketing Analytics Help To Improve ROI

Today, there is data everywhere. From website visitors to followers on social media, you may be confused about how real-time marketing analytics relates to ROI. Setting...
Chatbot stats and trends
Analytics & Data
Lead Generation
Marketing Automation

5 Chatbot Stats And Trends You Need To Know

Chatbot stats and trends show that there are major changes happening in the way people do business and run marketing campaigns online. Still, many business owners and...
How Artificial Intelligence Is Revolutionizing Digital Marketing
Analytics & Data
Axis Advanced Analytics
Marketing Automation

How Artificial Intelligence Is Revolutionizing Digital Marketing

The world has definitely come a long way in terms of advancements in technology. Every day we’re getting notifications on our smartphones and laptops about path-breaking...
Measure blog success - Blog metrics
Analytics & Data
Axis Advanced Analytics
Blogging

How To Measure Your Blog’s Success

Having a blog for your small business is a fantastic way to drive more web visitors, boost brand awareness, and bring in those much-wanted prospects. But, do you actually know...
content marketing metrics
Analytics & Data
Content Marketing

6 Ways To Measure Content Marketing Success In A Digital World

Content marketing isn’t just about creating content and publishing it on different social media platforms, but the most crucial part begins just after that – measuring...
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