https://www.youtube.com/watch?v=oc2V50BYLFE SaaS KPIs are the most important to monitor when transitioning from a product idea to building an early-stage startup. Not only is it essential to track basic marketing metrics and
https://www.youtube.com/watch?v=tGlfS28_GP4 We live in a world driven by data analytics—namely, sales data analysis. That leads us down a neverending road of figuring out how to analyze sales data, analytics, statistics, and
For most businesses, it is not a big task to get freemium subscribers (free users). However, the task of converting free subscribers into paying ones can be a mountain to
Having a blog for your small business is a fantastic way to drive more web visitors, boost brand awareness, and bring in those much-wanted prospects. But, do you actually know
Paid advertising grew from $83 billion to $92.4 billion from 2016 to 2017. This single figure is more than sufficient to explain that businesses are not shy toward spending on paid
When you do paid advertising, a lot of emphasis is on the results. Clicks, conversions, sales, revenue, and profits. Focusing only on those primary numbers tends to blind you to many