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Marketing Automation

Customer Lifecycle Marketing
General News

How Customer Lifecycle Marketing Can Boost Profitability

It’s not easy to run a business or sell a product especially when there’s a lot of competition - both online and offline. However, with changing times and technologies, people

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e-commerce stores
eCommerce

E-commerce Stores: You Can’t Sell By Just Showing Up

Here’s a quick test for you: check out any e-commerce store (apart from Amazon and a few other big ones, that is) and see if you’ll part with your cash,

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Facebook messenger chatbot
Lead Generation

Grow Your Business Using Messenger Chatbot

https://www.youtube.com/watch?v=NkMFpU3DPnYShrewd entrepreneurs have been using Facebook Ads to market their businesses since it started. Now their attention is turning to Facebook Messenger. Messenger allows you to deploy a Facebook chatbot

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6 Marketing Tools That Will Change Your Business
Analytics & Data

6 Marketing Tools That Will Change Your Business

Identifying the right marketing technology (Martech) tools for your needs is not an easy endeavor, but it's an important one. Having the right marketing stack is basic to a successful

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Email marketing automation tips
Email Marketing

Email Marketing Automation Tips For Profitable Lead Nurturing

Email marketing automation is not rocket science. It’s not fancy. It’s not even something that’ll require you to invest thousands of dollars into.The reason why you’d want to use marketing

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How The New Gmail Will Affect Your Email Marketing
Email Marketing

How The New Gmail Will Affect Your Email Marketing

Gmail accounts for 26% of all email opens and that’s a lot of Inbox space for marketers to consider.With Gmail’s new makeover, there’s a lot that’s going to change for

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Underperforming funnels and campaigns
Lead Generation

Top 4 Mistakes That Lead To Underperforming Funnels And Campaigns

If you wanted to start an insurance company or an automobile manufacturing company, what would you do?You’ll get approvals, licenses, and necessary permits. You’ll put in a huge corpus of

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Profit-Making Technologies
Marketing Automation

Profit-Making Technologies You Can’t Ignore As A Business

If you had to set up a business about 10 years ago, you’d have to choose a busy location, obtain licenses and permits, lay down cash equivalent to an amount

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Advertising mistakes SaaS companies make
Digital Products

Advertising Mistakes SaaS Companies Make All Too Often

“Good advertising does not just circulate information. It penetrates the public mind with desires and belief.” – William Bernbach Advertising a SaaS company, as easy as it might sound to some

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