How Long Should You Run Email A/B Tests?
A/B testing or split testing your emails is one of the best ways to acquire more revenue and engage customers from your email marketing. The way A/B tests work is
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Marketing & Advertising
How To Deploy High-Engagement Marketing Methods For A Lifetime Of Loyal Customers
Let’s admit it, sales funnels are a purely marketing-centric thing. They work well to “get” leads and maybe sales. But that’s it. They are mechanical, they don’t have a life of
3 Tips To Make Your Sales Funnels Less Complicated
As humans, we tend to overcomplicate things, when creating sales funnels. We see this everywhere and that’s why simplicity is rare. When it comes to building sales funnels that work, our goals
The Step-by-step Guide To Optimizing Your Customer Service Experience
Let’s get straight to the point; are you doing all you can to make your customer service experience unforgettable? A brand is defined by the customer experience. In today’s competitive economy, customer
The Ultimate Guide to Choosing the Right Online Marketing Channels for Your Business (Avoid Costly Mistakes)
A company can't succeed in today's connected world without online marketing. Before you start putting together an effective online marketing strategy, you need to know the following: What is an online
5 Things Marketing Automation Won’t Do For You
Marketers who use marketing automation increase sales and pipeline contribution by about 10%, according to The Forrester Wave: Lead-to-Revenue Management Platform Vendors. A Lenskold Group report states that about 63% of
Powerful Ways to Scale Your Business And Make More Money In 2018
It’s pretty scary to know how quickly time flies. Just yesterday, we were all jumping up and down with joy, celebrating the New Year’s Eve. And, in the blink of an eye,
How To Create A Great Customer Experience Strategy
“A satisfied customer is the best business strategy of all.” Michael Lebouef In today’s competitive business scenario, the success of a business depends entirely on how you make your customers feel. And,
How To Scale Your Business Using Landing Page Software
When done right, landing pages could put your business success and conversions right on top. But the irony is that more than 75% of businesses encounter difficulties in optimizing their landing