Google Ads: Use These Mandatory Reports To Maximize ROI
Inadvertently, some of your ad spend goes to waste. It’s a given. It’s the cost of doing business. It’s an investment you’d make to get the profits you seek. Not all of
Category
Paid Traffic
How To Not Drain Your Google AdWords Budget
Google AdWords -- despite fierce competition from Facebook -- is a powerful, dependable, stable, and almost accurate source of steady traffic when you are willing to pay for ads. While it’s
LinkedIn Ads: Advertise On A Network That Means Business
LinkedIn is the quieter cousin of Facebook, Twitter, and other social networks. While LinkedIn might seem passive compared to other social networks, it’s the social network where you’ll normally find decision
Facebook Ads: Top Features You Should Start Using
Facebook is all powerful with more than 2.01 + billion users worldwide. It’s inevitable that you’d try to make good use of the platform. More than 93% of marketers use Facebook
PPC Campaigns: Why Data-Driven Decisions Are Mandatory
Our current situation, needs, preconceived notions, gut feelings, values, individual characteristics, past experiences, and perceptions influence our decision making. The trouble with us humans is that we tend to have a
5 Powerful Ways To Eliminate Click Fraud
If we look at how businesses used to market their products, and how they do it now, we can see a clear difference. In fact, strategies like online marketing have
How To Squeeze The Most Out Of Your PPC Spend
As ad budgets get smaller and traffic sources get more expensive, the onus is on business owners, marketers and agencies to figure out how to get more out of their
Google AdWords Rules You Can’t Ever Afford To Ignore
Google AdWords is intent-based advertising with something unique: your ad only shows up when someone out there is looking for you. It’s the next best thing to “always being there
Advertising Mistakes SaaS Companies Make All Too Often
“Good advertising does not just circulate information. It penetrates the public mind with desires and belief.” – William Bernbach Advertising a SaaS company, as easy as it might sound to some