Did you know that word-of-mouth publicity is the major reason behind the buying decision of a customer? Referral marketing for e-commerce also leads to a 16% higher lifetime value as well. One of the most shocking statistics that we came across was that 83% of the consumers are ready to refer a…

  On the one hand, good marketing and publicity drive the online reputation of a company. On the other hand, great sales drive a business.  So, the question is always, “How-to increase online sales fast? With effective ways to boost eCommerce sales fast, you can create a sustainable model for…

There is a saying… If you cannot measure, then you cannot improve. Without analytics data, it is not possible to show the effects of your SEO strategies to your online business. Luckily, you can use Google Analytics as a standard tool to measure the performance of your website. Google Analytics…

If you have an e-commerce store, chances are that you are looking to optimize it for conversions, grow sales, and make more money. You might even be considering running Facebook ads to advertise your products or maybe even consider Google Shopping ads, or both. If you don’t use landing pages…

Do you sell supplements or other health-related physical products? Facebook and Instagram have the audience you are looking for. With more than 2.23 billion + active users on Facebook, we really don’t know what else can match the might of the social media monster. More businesses and advertisers are taking…

Are you ready to create Facebook Ads for e-commerce? If you create an ad that says “buy now”, point it to your e-commerce store pages, and expect people to buy right away, then this is not likely to happen. Even if you generate some sales, it will be because you are…

Got products? Facebook has the audience you are looking for. With more than 2.23 billion + active users on Facebook, we really don’t know what else can match the might of the social media monster. More businesses and advertisers are taking to the platform than ever. When it comes to…

“Everyone is not your customer.” Seth Godin If you are in the field of marketing, you need to understand the fact that segmentation is the biggest factor in the success or failure of a business. And, this factor becomes even more important when we talk about e-commerce websites. You cannot expect…

Here’s a quick test for you: check out any e-commerce store (apart from Amazon and a few other big ones, that is) and see if you’ll part with your cash, like right now? Go to any e-commerce store and the store owners expect you to take action in this sequence…