Why Cold Emailing Is Still Hot
For many the concept of cold emailing stirs up sentiments of negativity – and that’s understandable. Cold emailing has been abused over the years by people who know very little
Category
Lead Generation
Landing Pages: If You’re Doing This, It’s A Mistake
Landing pages are the most important part of your funnel. It’s on landing pages that the conversions will happen. How you design your landing pages tells a lot about how
PPC Campaigns: Why Data-Driven Decisions Are Mandatory
Our current situation, needs, preconceived notions, gut feelings, values, individual characteristics, past experiences, and perceptions influence our decision making.The trouble with us humans is that we tend to have a
5 Powerful Ways To Eliminate Click Fraud
If we look at how businesses used to market their products, and how they do it now, we can see a clear difference. In fact, strategies like online marketing have
Top 4 Mistakes That Lead To Underperforming Funnels And Campaigns
If you wanted to start an insurance company or an automobile manufacturing company, what would you do?You’ll get approvals, licenses, and necessary permits. You’ll put in a huge corpus of
How To Make Instagram Work For Your Business
With more than 800 million active users, Instagram is quickly turning into a force to reckon with, according to HootSuite.As more than 500 million active users log into Instagram each
Reasons Why Nobody Is Engaging With Your Social Posts (And How To Rectify The Situation)
Social media engagement - How many likes did your last social media post get? Forget about likes; did you get any comments?If not, why? Why is it that the content
The Lazy Entrepreneur’s Guide To Funnels
Let’s admit it: creating funnels is hard work because it’s often not enough just to “set up a funnel”. A typical sales funnel setup calls for the right strategy, design,
How To Create Lead Magnets That Convert
The life of a social media update is not more than three hours.There are only so many visitors who’ll actively read your blogs.Most people, despite their love for what you